Apparel / Event Branding / 2026

HR
Marathon

A performance apparel identity built to carry the energy of race day—from the first stride to the finish-line celebration.

Explore the project

Run / Inspire / Thrive

The Race System

Designed to move with the people wearing it.

The HR Marathon identity combines an energetic blue palette, flowing route-inspired graphics, sponsor visibility and a jersey system made to feel unified across athletes, teams and event media.

2026Race edition

02Jersey systems

360°Event presence

HR Marathon runner celebrating at the event

Race-day energy

Made to be seen in motion.

Apparel System

One race.
Two distinct looks.

Blue HR Marathon jersey styling — 01Primary race kit

Dark HR Marathon athlete jersey concept — 02Alternate athlete kit

HR Marathon participants wearing branded jerseys

Community in colour

A visual identity that becomes stronger in a crowd.

Consistent colour, pattern and sponsor placement turn every participant into a moving part of the event brand.

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HRMarathon

Designed to move with the people wearing it.

Made to be seen in motion.

One race.Two distinct looks.

A visual identity that becomes stronger in a crowd.

HR
Marathon

One race.
Two distinct looks.